Campaign Observations

I am seeing a distinct difference between the strategies being used by the two parties in their election campaigns.
The Democrats are attempting to attract one interest group at a time. President Obama looks at his audience before deciding what to say. One of two techniques are then used. Either some sort of promise of a goodie or a demonizing of the Republicans is made. For example, to a Hispanic crowd, some sort of amnesty is promised. To a crowd of females, portraying the GOP as being at war with women is used. Yet, another theme being highlighted is that Americans should be working together to make our country better. Sacrifices should be made for one another.
The Republicans, on the other hand have a different approach. They talk about wanting our government to provide equal opportunities to ALL Americans. Their message is pretty much the same regardless of the make-up of the audience. They say the Constitution gives the framework for all Americans to have the freedom to succeed. The Constitution's main purpose is to stay out of the way so "We the People" can achieve greatness. An emphasis on individual freedom is at the heart of their message.
If you look beyond all the fancy rhetoric, you will see that our choice as voters is to decide if we want a socialist country with a bigger government presence or a capitalist country with a smaller government presence. You should also see that one party's strategy divides Americans, and the other attempts to unify them.